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JEGS expands Motorplex partnership, will sponsor Friday Night Live at Fall Nationals

As part of an expanded partnership with Texas Motorplex, JEGS will become the sponsor of the wildly popular Friday Night Live at the Texas NHRA Fall Nationals and the permanent addition of the JEGS name to the right-lane scoreboard.
05 Aug 2025
Posted by NHRA.com staff
News
Friday Night Live

As part of an expanded partnership with Texas Motorplex, JEGS will become the sponsor of the wildly popular Friday Night Live at the Texas NHRA Fall Nationals, which will include a special opening ceremony prior to the start of Professional qualifying and huge cash payouts for all four.

JEGS, one of the largest automotive aftermarket suppliers in the U.S., has been an integral part of the Stampede of Speed since 2023, through their sponsorship of the JEGS Allstars event, at the Texas Motorplex. The relationship is expanding beyond their presence at the 10-day Stampede of Speed to include a year-round marketing and sponsorship activation at the historic track located just south of Dallas. JEGS will interact with racers and fans all season through enhanced support of street nights, bracket races, feature shows, and highlighted activities during the 40th annual Texas NHRA Fall Nationals.

“JEGS has been a part of my life since before I built the Texas Motorplex,” said Billy Meyer, Texas Motorplex founder and co-owner. “When I started racing as a teenager, Jeg Coughlin Sr. would help me out by selling me his used Funny Car parts so I could afford to race. JEGS has always been about treating racers like family, and we are excited to expand our relationship with them. You’ll see a lot of exciting additions at every level of our racing program moving forward.”

The most noticeable change will be the permanent addition of the JEGS name to the right-lane scoreboard, creating the JEGS lane at the Texas Motorplex, where elapsed time and high speeds in the sport will be challenged for world records and Professional categories during the nighttime qualifying session as part of the “Battle for the Saddle.” Texas Motorplex will promote a “Black & Yellow Bash” encouraging fans to wear JEGS colors to the Friday JEGS Allstars and Friday Night Live activities.  

“Friday Night Lights is such a big part of Texas high school football, and we want to bring that same energy to JEGS Friday Night Live,” said Christie Meyer Johnson, Texas Motorplex co-owner. "We want all the fans to wear their black and yellow gear or, even better, wear some cool JEGS T-shirts or jackets and really turn the grandstands black and yellow. We’ll have some fun contests to reward fans for the most creative and wild looks.”

During the Stampede of Speed, the Texas Motorplex will have on-track events, including the Texas Invitational, an NHRA divisional, the JEGS Allstars race, and the 40th Texas NHRA Fall Nationals with racers all being supported and supplied by JEGS. 

“This expanded partnership reflects JEGS’ long-standing belief that racers deserve consistent support both on and off the track,” said David Salin, marketing director at JEGS. “The Motorplex brings racers and fans together in a way that celebrates the spirit of drag racing. We’re proud to deepen our commitment to the racers and fans who fuel this incredible sport year-round, and we’re looking forward to seeing black and yellow in the lanes, in the stands, and throughout a full calendar of events.”

The Stampede of Speed will begin on Friday, Oct. 3, with the traditional cattle drive through historic downtown Waxahachie. A full schedule of events, including the concert line-up for the Stars of Texas Music Festival, Oct. 3-5, can be found at www.stampedeofspeed.com.