NHRA - National Hot Rod Association

Kelly Clontz Racing has announced a new partnership with Crocodile Cloth, which will join the team as an associate partner for the upcoming Cornwell Quality Tools NHRA U.S. Nationals in Indianapolis.

As part of the partnership, a collaborative Crocodile Cloth social media campaign will be featured on the team’s social media pages, branding displayed on Kelly’s Steamfitters UA Local 602/ArchKey Solutions Pro Stock Motorcycle, as well as a brand display with samples in the manufacturers midway and samples of the products also made available at the Kelly Clontz Racing pit.

Manufactured in Gahanna, Ohio, Crocodile Cloth produces premium heavy-duty disposable cleaning cloths that are three times the size of a standard cleaning wipe. Designed to tackle tough grease, grime, and heavy-duty messes without falling apart or leaving residue behind, the cloths are also gentle enough for use on skin.

The partnership provides Crocodile Cloth with an opportunity to expand its presence within the drag racing and motorsports community, connecting the brand with a passionate audience that understands the importance of having reliable cleaning products in the garage, shop and pit area.

“This partnership is such a great fit for our team,” said Clontz. “The relationship actually started in Charlotte, where my husband, Chris, connected with the Crocodile Cloth team. That initial connection grew into a great relationship, and we’re excited to now bring the brand into our racing program. Being in the construction industry, Chris uses Crocodile Cloth products every day on job sites, and I use them daily in the house, so we’re already familiar with the quality of the brand. Building strong partnerships is a key part of making our program successful both on and off the track, we’re grateful for the opportunity to welcome a company whose values align with ours and to represent a product we genuinely believe in.”

“Crocodile Cloth is thrilled to partner with Kelly Clontz and her team for the NHRA U.S. Nationals in Indianapolis,” said Anna Shapiro, Digital Brand Manager at Crocodile Cloth. “Kelly embodies the grit and determination that Crocodile Cloth is all about. We work hard, play hard, and aren’t afraid to get messy, and we know the same is true of Kelly and her team. We’re proud to stand behind KCR as they chase performance on one of drag racing’s biggest stages.”